Free · 3-minute assessment

Which growth lever is costing you the most revenue?

Take the free 3-minute assessment and find out which lever is capping your store's revenue most — Traffic, Conversion, Listings, PPC, Inventory, or Marketplace Expansion — then get a plan to fix it.

Take the 3-minute assessment → Free · no call required to start

10+ years operating $1M+ brands scaled Every major platform Operator, not a guru

Your result preview6 levers scored

The assessment scores all six levers and names the one costing you the most.

CONVERSION

LISTINGS

TRAFFIC

INVENTORY

MARKETPLACE

PPC Bottleneck

Sample result. Yours shows your lowest lever — and the first fix to make.

The six levers

Most stores don't have a growth problem. They have a bottleneck problem.

Your revenue is usually capped by one of these six. The assessment finds which — so you fix the highest-impact one first instead of spending on everything at once.

📈

Traffic

Getting the right visitors — paid ads, organic and marketplace search, and the channel mix that actually pays.

🛒

Conversion

Turning visitors into buyers — product pages, trust, photography, pricing, and checkout friction.

📝

Listings

Titles, images, A+ content, and SEO that rank you in search and earn the click and the sale.

🎯

PPC

Ad efficiency — cutting wasted spend and fixing ACoS/ROAS so advertising drives profit, not just sales.

📦

Inventory

Stockouts, replenishment, and rank protection — keeping cash and momentum from leaking out.

🧭

Marketplace Expansion

New revenue on Walmart, Shopify, Faire, and beyond — and which move is worth making next.

How it works

Find the bottleneck. Then fix it — or have me run it.

Start with the free assessment. If there's a clear opportunity, the diagnostic gives you the prioritized plan — and you can keep me on to execute it.

Take the assessment

Three minutes on your store, channels, and numbers. Free, no call required.

Get your bottleneck

See which of the six levers is capping your growth — and why it's the one to fix first.

Book the Diagnostic

A focused review with a prioritized, do-this-next action plan for your store.

Pull the levers

Run the plan yourself, or keep me on to execute and manage it month over month.

Start here

Growth Lever Diagnostic

$497 one-time

Recorded walkthrough + prioritized plan

✓Full store & listing review
✓Pricing, trust & conversion analysis
✓PPC & traffic efficiency check
✓Inventory & marketplace opportunity scan
✓Prioritized action plan with next steps

Book the diagnostic →

Done-for-you · one lever

Lever Sprint

$1,997 fixed

One high-impact lever · your $497 diagnostic credited

A focused, done-for-you overhaul of a single lever — a full PPC restructure, a listing rebuild, or a Walmart/Shopify launch — for brands not ready for a retainer.

Scope a sprint →

Done-for-you · ongoing

Fractional Growth Lead

from $3,497/mo

3-month minimum

I execute and manage every lever month over month — traffic, listings, PPC, conversion, inventory, and expansion. A senior operator on your team without the full-time hire.

Talk it through →

Rick Dieterle, founder of Ecom Growth Levers

Why me

Real operator experience, not armchair advice.

Not an agency junior learning on your account, and not a course-seller who's never run a store. Someone who has built, scaled, and sold real brands across nearly every channel.

10+ yrsMULTICHANNEL ECOM

$5M+BRANDS SCALED

FounderBUILT & SOLD COMPANIES

OperatorNOT A GURU

In the trenches, across every channel

Scaled consumer brands past seven figures on Amazon, Walmart, Shopify, and Faire — plus years of WordPress and WooCommerce development.

Founder, not just a consultant

Built, ran, and sold companies. I've made the calls you're making, with my own money on the line.

The whole machine, not one slice

Sourcing, listings, PPC, conversion, inventory, and the operational details that decide whether growth is profitable.

Straight talk, prioritized by impact

The levers that matter most first, in plain language, with the math behind them.